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2013 Device Coverage and Reimbursement Conference - All Presentations



 
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The 7th Annual Medical Device Coverage and Reimbursement Conference
featured discussions surrounding current key challenges facing device reimbursement executives such as the impacts of Healthcare Reform, building economic value propositions, working closely with ACOs and medical groups as well as preparing for optimal hospital adoption. Industry executives shared successful techniques to improve device comparative effectiveness and steps taken to stand out in a crowded market while best meeting evidentiary requirements and incorporating quality of life (QOL) evidence to optimize payer collaboration increasing market access. Topics discussed included bundled coding and coverage decisions, working with DMEs and competitive bidding, ensuring positive recommendations from HTAs as well as strategies to best gain access in emerging markets. Attendees heard interactive case studies on innovatively navigating the reimbursement hurdles seen in class I, II & III devices to enhance coverage and reimbursement outcomes.

PRODUCT INFORMATION: 
Video files are in MOV. format. 
Presentations slides are in PDF. format
All files are available for immediate download.

INCLUDES THESE PRESENTATIONS:

UNDERSTANDING WHAT FACTORS LEAD TO UNFAVORABLE ASSESSMENTS FROM HTAS
Vivian H. Coates, VP, Information Services & Health Technology Assessment
ECRI INSTITUTE

WHEN THE PAYER IS NO LONGER THE PAYER: TRANSLATING ECONOMIC DATA TO INFLUENCE HOSPITAL PURCHASING DECISIONS
Bob Bargenquast, CPC, Director, Healthcare Economics
SI-BONE, INC.
Susan Garfield, DrPH, VP, Market Access Healthcare
GFK BRIDGEHEAD

ROUNDTABLE DISCUSSION: CUTTING EDGE STRATEGIES TO MEET PAYER AND HOSPITAL EXPECTATIONS
Moderator:
Susan Garfield, DrPH, GFK BRIDGEHEAD
Panelist:
Seth Clancy, MPH, EDWARDS LIFESCIENCES
Shamiram R. Feinglass, MD, MPH, Formerly with ZIMMER, Formerly with CMS
Christine Maroulis, JOHNSON & JOHNSON INTERNAL VENTURES
Tom Byrne, BOSTON SCIENTIFIC
Thomas Nichols, HOLLISTER

NOVEL STRATEGIES TO SUPPORT ECONOMIC VALUE WHEN CLINICAL DATA IS SCARCE
Melissa Martinson, President
TECHNOMICS RESEARCH

COMMUNICATING ECONOMIC VALUE TO PAYERS & HEALTHCARE PROVIDERS: DELIVERING TAILORED VALUE MESSAGES ACROSS MARKETS ON THE IPAD
Dr. Gijs Hubben, CEO
BASECASE

ROUNDTABLE DISCUSSION: ANALYZING EXPANSION OF ACOS AND ANTICIPATION OF COST REDUCTION
Moderator:
David A. Gregory, PRESSCOTT ASSOCIATES - A DIVISION OF PARENTEBEARD LLC
Panelists:
Jacob Drapkin, ETHICON ENDOSURGERY, a JOHNSON & JOHNSON CO.
Steven J. Bernstein, MD, MPH, UNIVERSITY OF MICHIGAN PIONEER ACO
Stephanie Vomvouras, MD, MBA, BCBS OF ILLINOIS

WORKSHOP: GAINING INSIGHT ON CHALLENGES AND OPPORTUNITIES OF BUNDLED PAYMENTS AND ACOS
Keely A. Scamperle, Director, Healthcare Policy and Payment
WRIGHT MEDICAL TECHNOLOGY

CREATIVE APPROACHES TO SUCCESSFULLY OBTAIN A NEW CPT CODE
Marie Mindeman, Director of Coding and Regulatory Services
AMERICAN MEDICAL ASSOCIATION

MEDICARE INSIGHT: CURRENT PROCESSES FOR DURABLE MEDICAL EQUIPMENT, PROSTHETICS, ORTHOTICS AND SUPPLIES
Richard W. Whitten, MD, MBA, FACP, Medicare Contractor, Medical Director
NORIDIAN ADMINISTRATIVE SERVICES, ADVISORS TO CMS

STRATEGIES TO PROFILE YOUR CUSTOMERS’ MARKET AND ECONOMIC STATUS
David A. Gregory, Partner
PRESSCOTT ASSOCIATES - A DIVISION OF PARENTEBEARD LLC

EXAMINATION OF BUNDLED PAYMENTS: STAYING CURRENT WITH EMERGING CMS REIMBURSEMENT MODELS
Yvonne Bokelman, MBA, FACHE, Sr. Director, Global Market Access, Health Economics and Reimbursement
ZIMMER

CASE STUDIES: MAXIMIZE CMS DECISIONS: PATHWAYS FOR CLASS II & III DEVICES

FRESH INSIGHT ON DURABLE MEDICAL EQUIPMENTS (DME)
Max Gill, MBA, Senior Director Health Economic and Reimbursement
MEDTRONIC DIABETES

BREAST CANCER SCREENING: DIGITAL MAMMOGRAPHY AND ULTRASOUND DEVICES
Vincent S. Polkus, Director, Health Economics & Reimbursement
GE HEALTHCARE

CASE STUDY: VALUE BASED BENEFIT DESIGN IN SURGICAL MEDICAL DEVICES AND HOW IT DROVE THE MARKET
Jacob Drapkin, Vice President of Reimbursement & Health Economics
ETHICON ENDOSURGERY, a JOHNSON & JOHNSON COMPANY


HEALTH INSURANCE EXCHANGE: PURSUING A NEWLY INSURED MARKET
Dr. Ramanathan Raju, MD, MS, FRCS, FACHE, Chief Executive Officer
COOK COUNTY HEALTH AND HOSPITALS SYSTEM (CCHHS) 3RD LARGEST PUBLIC HEALTH SYSTEM IN THE COUNTRY
Includes Video Presentation. Does not include presentations Slides.

PROACTIVELY PLANNING FOR REIMBURSEMENT DURING PRODUCT DEVELOPMENT & CLINICAL TRIAL
Pam Baker, Senior Director, Market Access and Policy
CARDIODX
Includes Video Presentation. Does not include presentations slides.

PARALLEL REVIEW: STREAMLINING COLLABORATIONS WITH FDA AND CMS TO EFFICIENTLY GAIN DEVICE APPROVAL & REIMBURSEMENT
Lakshman Ramamurthy, PhD, Director, FDA Regulatory Strategy & Policy
AVALERE HEALTH
Includes Video Presentation. Does not include presentations slides.





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