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Improving Sales Results – Three Critical Conversations Your Sales Team Must Master

Our Price: $395.00

Product Code: WB-7074

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About the Product
Includes 1 hour and 5 minute Windows Media Video File and PowerPoint presentations for immediate download.

Whether it’s having clinical, technical or administrative conversations, today’s healthcare environment demands sales representatives be able to articulate value across different stages of the buying cycle and with different buying influences. In this presentation, you will learn about three key value conversation “moments” that all salespeople must master: 1) Create Value – to break the status quo and differentiate from the competition; 2) Confirm Value – by connecting solutions to the business and financial needs of executive decision-makers; 3) Capture Value – by making sure to maximize deal size and profits. Specifically, attendees will walk away with one big idea for improving each of these three value conversations.


Tim Riesterer
Chief Strategy and Marketing Officer

Participants that will find this webinar most beneficial will be those involved in pharmaceutical, diagnostic, medical device and biotechnology companies. Job titles of attendees that will be most applicable for this session will be:

  • Sales Trainers
  • Training and Development
  • Commercial Development

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