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Portfolio Management: Strategies for Device Development Selection
Portfolio Management: Strategies for Device Development Selection

Our Price: $395.00

Product Code: WB-7148

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About the Product
Includes 55 minute Windows Media Video File and PowerPoint presentations for immediate download.

It is crucial in today’s market for new product development executives to select product ideas with the greatest commercial potential in order to capitalize on the company’s return on investment. This selection must be based on not only the current market but also future user needs while also keeping in mind organizational goals and resource limitations. Successful evaluation techniques will be examined to identify methods for building a robust portfolio for long-term success and competitive advantage within the industry.
  • Understanding needs of the customer to define the next products’ feature sets
  • Considerations of cannibalization, regulations, reimbursement, and other uncertainties on the success of new devices
  • Go/no go criteria for new product development projects

Tom Wilke
Director, Program Management Office

Participants that will find this webinar most beneficial will be those involved in medical device companies. Job titles of attendees that will be most applicable for this session will be:
  • Product Development
  • New Product Development
  • Advanced Development
  • New Product Development Engineering

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